Playing blind with one of the most important decisions of our lives.
We spend 90,000 hours — 10.5 years — working over our lifetime. Yet kids spend barely 10 days figuring out what to do, mostly leaning on family advice or trends.
The result: nearly 2 in 3 people change careers at least once. That's an expensive, time-consuming experiment.
Career choice is really a question of identity. Who am I? What do I like? What am I willing to trade off? What will keep me going through the ups and downs of working life?
Research suggests teens should explore 8+ careers before deciding. The more you sample, the more you know. Yet there's still no real way to experience careers from the inside.
Why this approach works.
The only place to try on careers before committing.
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SageTrained AI companion and guide.
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Real-life situations and trade-offsThe decisions you'd actually face on the job.
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Verified by expertsBuilt with professionals from each field.
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Hands-on simulationsYou do the work, not just read about it.
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Human counsellorsFor what tech cannot do.
From real explorers.
Quotes from students, teachers, and counsellors who tested Careers Ahoy in the pilot.
"I like the hands-on activity a lot — it actually gives you a good idea of what designers do in the real world. And it was fun."
"If I'd seen earlier that design isn't all about drawing, I would've decided on it long ago."
"It will catch on quickly with students — very interactive, very engaging. The interface is easy to use."
"The interface is holistic. Provides a realistic picture of careers. The 'does this fit you' sections and simulations would be especially helpful for students."
Your child is the explorer. We're the tour guides. Here's how we help them make better career decisions — without telling them what to do.